Leadership
Azmi Masri
Chairman & Group CEO
A real estate developer, entrepreneur, and investor with twenty years of experience spanning property development, business ownership, and private investments.
He began his career in 2006 in his family’s real estate development business in Lebanon before establishing his own development and investment activities in 2012. Alongside real estate, he built a diversified portfolio across contracting, fit-out, consumer goods, and technology investments in the UAE, the UK, Greece, and Lebanon.
In 2026, he founded SO Holding in Abu Dhabi Global Market (ADGM), creating a unified structure for these interests and future opportunities.
